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What are the forms of cooperation in OEM

What are the forms of cooperation in OEM

  • 2020-04-01 17:57
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(Summary description)We all know that China is known as the "world factory", because our country has produced a large number of products, especially in cosmetics, clothing, electrical industry. OEM is a universal existence. Beauty manufacturer Guangzhou laiqian International Cosmetics Co., Ltd. will tell you how the form of OEM is, divided into four types.

What are the forms of cooperation in OEM

(Summary description)We all know that China is known as the "world factory", because our country has produced a large number of products, especially in cosmetics, clothing, electrical industry. OEM is a universal existence. Beauty manufacturer Guangzhou laiqian International Cosmetics Co., Ltd. will tell you how the form of OEM is, divided into four types.

  • Categories:News
  • Author:广州莱倩
  • Origin:
  • Time of issue:2020-04-01 17:57
  • Views:
Information

  We all know that China is known as the "world factory", because our country has produced a large number of products, especially in cosmetics, clothing, electrical industry. OEM is a universal existence. Beauty manufacturer Guangzhou laiqian International Cosmetics Co., Ltd. will tell you how the form of OEM is, divided into four types.

  1. Coexistence of OEM and private brand

  This refers to the cosmetics factory's own brand production at the same time of labeling. We have adopted our own brand marketing strategy, used our own low-cost expansion and scale advantages as well as our own production technology to sell our own brand cosmetics in China.

  2. Professional OEM

  The appearance of this form is due to the delicacy and specialization of cosmetics factories.

  3. Reverse OEM

  In OEM OEM production of cosmetics, the brand owner can cooperate with a number of product supply companies with production capacity. The product supply company has no control over the brand owner, so that its own ability and advantages can attract the brand owner. The reverse OEM feature is that the product supply has certain control over the brand owner through capital operation, so as to make the brand own Some parties must buy products produced by cosmetics factories, but the brand used for the products is still the brand owned by the brand owner.

 4. Mutual OEM

  This means that the companies engaged in OEM operation are both brand owners and product suppliers. Different companies are connected by OEM, through which they can integrate external resources and form strategic alliance by combining their own brand advantages or production advantages. Enhance their competitiveness and pioneering power.

   Then what are the cooperation ways of OEM

  Cooperation mode 1: OEM? Independent brand processing. Just tell us your brand name in this way, you can easily own your own brand; you can also process with materials, packaging, samples and formula.

  Cooperation mode 2: ODM? Brand output. Experts free of charge to provide customers with paste brand registration, product planning, formula research and development of all-round value-added services; to help customers from packaging materials procurement to packaging design, product filling machine free of charge to provide three certificates.

  Mode 3: OBM? Transfers existing brands. Provide and transfer our registered ready-made brands, including the planned product line, product formula, brand positioning, product selling points, packaging materials and promotional support.

  Cooperation mode 4: private customization? To meet individual needs. To meet the requirements of brands or individuals to create paste featured products can provide high-end, novel, personalized and practical packaging design, and effectively meet the personalized needs of customers for packaging.

  We are looking for cosmetics OEM to identify laiqian international, a comprehensive cosmetics enterprise integrating R & D, production, sales and service. We have been operating cosmetics OEM / ODM / OBM for many years. Welcome to consult our service hotline or wechat customer service.

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